Patterns of Creativity in Japan Lessons from Successful Japanese Companies – A Resource

Transformation as Product Concept Generator

Rearrange parts of a setting or system to develop something entirely different.

Example: The Nakagin Capsule Tower Building in Ginza (a famous example of Japanese Metabolic architecture) features block-like rooms which can be rearranged into different shapes according to needs.
Example: ‘Transformer’ toys are Japanese-developed toys which rely on this principle.
Example: Mazda’s MX-04 concept car featured easily changeable body parts.

Source: Tatsuno, S. (1990). Created in Japan: from imitators to world-class innovators.